An extensive user survey revealed that PolderbitS users are very happy with the software and use it most often to transfer cassette tapes and LP’s to CD. The survey also mapped out what PolderbitS users would like to see in future releases.

In December a press release was picked up by several on and offline magazines and early 2003 the marketing machine started to roll. By promoting the software on Download.com and Tucows, trial software downloads accelerated from a few hundred to thousands per day and the business started to grow rapidly. The first newsletter, the Poldernews bulletin, was launched in December and well received by customers.

PolderbitS was one of the first companies to benefit from the Pay-per-download program on Download.com and captured the number one position in its category by May 2003. In the meantime Rudy automated many aspects of the business and a customer extranet was launched to improve overall service. A minor update of the software was released to get "4 cows" at Tucows and bring the “download to sales conversion” ratio up.

As the business grew so did the marketing budget allowing PolderbitS to shift gears again. Maxshareware launched a campaign on Google Adwords and various other “pay-per-click” services. Various articles were published e.g. in the online editions of Time magazine, the Daily Telegraph and the Californian newspaper Imperial Valley Press.